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To Stand Out in a Crowded Skin Care Market, Tatcha Returns to Its Roots
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关键摘要
Under new CEO Diane Kim, the Japanese skin care brand is undergoing a “refinement,” adding three new ambassadors — Naomi Osaka among them — and leaning deeper into science-based messaging.
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正文提要
Under new CEO Diane Kim, the Japanese skin care brand is undergoing a “refinement,” adding three new ambassadors — Naomi Osaka among them — and leaning deeper into science-based messaging.